The Passenger Has Gone Digital and Mobile

English

ISBN: 1409435032

EAN: 9781409435037

Category: Business & Economics / Customer Relations/Transportation / Aviation / Commercial/Technology & Engineering / Industrial Technology/

Publisher: Ashgate

Release Date: 10/01/2011

Synopsis: Nawal K. Taneja explores and explains the game-changing opportunities presented to the industry by new-generation information and technology. He shows how information and technology can now drive, not just enable, an airline's strategy to become truly customer-centric at a personalized level, while at the same time enabling the operator to reduce costs, enhance revenues, reduce risks and become much more flexible and agile by better managing complexity.

Excerpt: Unknown Property Excerpt

The Passenger Has Gone Digital and Mobile

Illustrated: Yes

Format: eBook - PDF

Pages: 268