Sellebrity : My Angling and Tangling with Famous People

English

ISBN: 0714842842

EAN: 9780714842844

Category: Photography / Commercial/Biography & Autobiography / Rich & Famous/

Publisher: Phaidon Press Limited

Release Date: 02/16/2012

Age Range: 8-17

Synopsis: American adman and image-maker George Lois (b. 1931) was a leader of the Creative Revolution of the 1960s and is the mind behind an astonishing array of branding campaigns and unforgettable magazine covers during his fifty-year career. Among Loiss creations are the I want my MTV campaign that first featured Mick Jagger; dozens of controversial covers for Esquire magazine, including Andy Warhol drowning in a can of Campbells soup; and the legendary Think small campaign for Volkswagen.Lois recounts all of these campaigns and more than 130 others in this irreverent and entertaining book showcasing his most influential celebrity campaigns and covers, featuring stars such as Frank Sinatra and Claudia Cardinale, sports greats like Muhammad Ali, famous politicians and peacemakers, and clients ranging from Olivetti to Pepsi, USA Today to Cutty Sark whisky. Illustrated with the original ads and images, presents the stories behind the ads, explaining how each ad was conceived and produced, and the unexpected pitfalls, scuffles, and friendships that ensued as Lois angled and tangled with the stars.

Sellebrity : My Angling and Tangling with Famous People

Illustrated: Yes

Format: Hardcover

Height: 1.32 inches

Width: 8.75 inches

Length: 10.0 inches

Weight: 50.51 oz

Pages: 272