The Edge : 50 Tips from Brands That Lead
Adamson, Allen P.
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$24.30
Defending Your Brand : How Smart Companies Use Defensive Strategy to Deal with Competitive Attacks
Calkins, Tim
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$25.20
High-Velocity Edge : How Market Leaders Leverage Operational Excellence to Beat the Competition
Spear, Steven
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$26.96
The Lean Six Sigma Guide to Doing More with Less : Cut Costs, Reduce Waste, and Lower Your Overhead
George, Mark O.
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$26.96
Professional Services Marketing : How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success
Schultz, Mike
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$25.16
From Concept to Consumer : How to Turn Ideas into Money
Baker, Phil
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$22.49
Eating the Big Fish : How Challenger Brands Can Compete Against Brand Leaders
Morgan, Adam
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$26.96
Shiny Objects Marketing : Using Simple Human Instincts to Make Your Brand Irresistible
Labonte, Bobby
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$22.46
Toyota Culture : The Heart and Soul of the Toyota Way
Hoseus, Michael
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$25.16
Authenticity : What Consumers Really Want
Gilmore, James H.
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$24.26
The Toyota Way : 14 Management Principles from the Worlds Greatest Manufacturer
Liker, Jeffrey K.
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$27.00
The Hero and the Outlaw : Building Extraordinary Brands Through the Power of Archetypes
Mark, Margaret
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$26.96
Positioning : The Battle for Your Mind
Ries, Al
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$24.26
