AMARILLO, Texas, June 18, 1999--Hastings
Entertainment, Inc. (NASDAQ: HAST - news), a leading multimedia entertainment superstore
and Internet retailer, today announced it has formed a strategic alliance with
Formovies.com, a subsidiary of Rentrak Corporation (NASDAQ: RENT - news). The relationship
will provide Hastings online customers with information about selection availability
of rental videos for each of the 131 Hastings entertainment superstores, as well as
information to assist in buying or renting video products."This
Internet alliance with Formovies.com should significantly increase the level of service we
are able to provide both our store and Internet customers," said John H. Marmaduke,
president and chief executive officer. "The service enables us to enhance the
entertainment experience for our existing customers, as well as introduce our unique
multimedia concept to customers visiting our Web site for the first time."
The alliance provides additional customized and informational
resources, including:
- Movie Wizard - a movie recommendation service utilizing the
individual consumers tastes and preferences to suggest videos available for rent at
a local Hastings superstore or for purchase at http://www.gohastings.com;
- Movie Informant - a weekly e-mailing of new video releases, coming
attractions and other store-related information;
- Links to movie studios and other movie-related Web sites.
Founded in 1968, Hastings Entertainment, Inc. is a leading
multimedia entertainment retailer that combines the sale of books, music, software,
periodicals, DVDs and videotapes with the rental of videotapes, DVDs and video games in a
superstore format. The Company currently operates 131 superstores, averaging 21,200 square
feet, primarily in small to medium-sized markets in the Midwestern and Western United
States. The Company opened two superstores during the first quarter of fiscal 1999 and is
scheduled to open 18 additional superstores during the remainder of 1999. Hastings also
operates a new e-commerce Internet Web site, http://www.gohastings.com,
providing access to more than 10 million new and used entertainment products to the global
community, as well as a line of low-priced computers and accessories. The site currently
features books on the New York Times bestsellers list at 50% off list price and a
"lowest price" guarantee. General financial information about Hastings and
complete terms and conditions related to the "lowest price" guarantee program
can also be accessed on the Web site.
Rentrak is the worlds largest distributor of pre-recorded
videocassettes on a revenue-sharing basis throughout the U.S. and Canada. Rentrak, and
its subsidiary Formovies.com, http://www.formovies.com,
also provides Web-site services for video retailers as well as order processing, inventory
management, and fulfillment services to Internet retailers and wholesalers. Company
information can be accessed through Rentraks corporate Web site at http://www.rentrak.com.